.2Performant, a Romanian technology and affiliate advertising and marketing remedies firm, declared on Monday, September 9, at the Bucharest Stock Exchange, that it wants to obtain the Profitshare associate networks in Romania and also Bulgaria coming from Conversion Advertising And Marketing. Simultaneously, Dante International, the proprietor of eMAG, will certainly become an investor in 2Performant.On September 6, 2Performant’s Panel of Supervisors wrapped up a preliminary contract to obtain the Profitshare.ro and also Profitshare.bg associate networks had through Sale Advertising And Marketing S.R.L. and Conversion Advertising EOOD.
The deal outlines the guidelines of the purchase as well as is actually not officially binding, according to the business press presented by Economedia.The procedure entails the transmission of the Profitshare organization lines from Conversion Marketing S.R.L. as well as Transformation Marketing EOOD (as dealers) to 2Performant (as the buyer). Dante International S.A.
(bulk shareholder of Transformation Advertising S.R.L.) will certainly become part of business move contract as a guarantor.” Once the Profitshare transaction is completed, our experts will broaden our present capability as well as expand our client profile in both Romania as well as Bulgaria. We still possess a few significant actions to accomplish, but I am actually certain that the staffs associated with the transaction on both sides will definitely handle to finish all of them properly. Our team will certainly declare our post-acquisition strategies after finalizing the purchase depending on to the ultimate deal,” stated Dorin Boerescu, Chief Executive Officer and Co-Founder of 2Performant System.The purchase price is RON 4.3 million, as well as will be actually paid for 55% in cash as well as 45% in 2Performant portions through a resources increase..” 2Performant is actually a younger and also vibrant provider along with market values that sound along with our company.
Our team anticipate that, after the purchase is finalized, the Profitshare company mixed with 2Performant will certainly deliver better market value to its own customers,” claimed Tudor Manea, General Supervisor of Dante International SA.2Performant also takes note that several measures continue to be to accomplish and complete the purchase, such as the prosperous finalization of the due persistance review by 2Performant.Profitshare was launched in 2012 and also currently possesses a portfolio of 250 associate systems (including the eMAG group) in Romania as well as Bulgaria.radu@romania-insider.com.( Photograph source: the business).